Case study · Tech accessories · International
A bundle builder, and a 'sold out' bug that wasn't
Elyzium sells glow-in-the-dark phone and AirPods cases. I built a bundle builder with tiered discounts, and traced why every product showed as sold out for visitors from one country.
The challenge
Where the store was stuck.
- 01
Customers in one country saw every product as 'Unavailable', while other countries could buy normally.
- 02
Stock was assigned to a fulfilment app's location instead of the store's own location.
- 03
The brand wanted customers to build their own bundle with a visible saving.
What I built
The work, piece by piece.
- 01
Root cause: shipping zones
The country wasn't in any shipping zone, so Shopify blocked add-to-cart entirely. Added it to the international zone and confirmed by testing add-to-cart per market.
- 02
Inventory location fix
Activated stock at the store's own location as well as the fulfilment app's location.
- 03
Bundle builder
Customers pick their items, see the before and after price on the button, and add everything in one go.
- 04
Tiered discounts
2 items 10% off, 3 items 15% off, verified in a real checkout.
Outcome
Where it landed.
- Add-to-cart working again for the affected country.
- Bundle builder and tiered discounts live and verified in checkout.
Proof
More case studies.
- darussalam.uk

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